Week 4B

9/10/16

  Today we did an animation about rhythm. Rhythm, in motion graphics, is an action that regularly reoccurs and pace is the rate of rhythm. We were to make a looping animation that uses the letters of the word rhythm and transforms them from with rhythm.
  At first I was going to have the six letters come from different directions; r from the left, h going strait down, y going strait up, t going diagonally down, h going diagonally up, and m from the right. Then when the word was formed fully it would then exit in the first direction, then reform, and exit in the next respective direction until it reached all six, then it would loop. I found that this was too long and not fast enough. I also felt that the six different exits moved away from the rhythm because the multiple directions made it less repetitive and therefore have less rhythm. It felt like the looping wasn't that noticeable as well.
  After that I thought what can I do to better this. I actually saved the first idea as a different project instead of destroying it. I decided to keep the letter entering animation and removed the exiting animation. I also added a size change rather than keeping all the action position based. The letters get smaller and then return to their normal size before exiting in the direction they came. It is a faster, shorter, animation that I think keeps people entertained with better rhythm.